LATEST POSTS

What’s The Next Big Idea for Cash Flow Tools? Maybe It’s You.

Posted December 07, 2020 by Bobby Martin

Here at Vertical IQ, we are passionate about helping our customers understand industry-specific cash flow and cash management issues. Cash flow is a concern for nearly every small to medium-sized business (SMB). Evening out payables and receivables, ensuring you have enough cash on hand, but not TOO much liquidity — it’s a balancing act...

Now More Than Ever, Industry Intelligence Is A “Must Have”

Posted December 01, 2020 by Courtney Farfour and Nicolle DeLiso

Today, it is more critical than ever to have access to Industry Intelligence so that you can advise clients and add value. Why?

Relationships Still Matter in Business Banking

Posted October 20, 2020 by Bobby Martin

Barlow Research Associates is probably the most well-known, and certainly the most accomplished, banking research company, especially with regard to gathering insights on how businesses view their banks.

Add Value to SBDC Client Meetings with Industry Intelligence

Posted August 06, 2020 by Courtney Farfour

As a small business development center (SBDC) counselor, you see a wide range of entrepreneurs looking to you for guidance on how to make their dream of starting a business come true. But having in-depth knowledge on a multitude of industries can be time-consuming.

These Industries are Among the Pandemic’s Hardest Hit

Posted April 30, 2020 by Bill Walker

At Vertical IQ, we recently have focused our research efforts on monitoring the industries most affected by COVID-19. On our free COVID-19 webpage, you’ll find economic updates, sector updates, and details on how specific industries are being impacted.

The Circle of Trust...

Posted April 16, 2020 by Martin Wise, founder and CEO of RelPro

…and the opportunity (necessity) to build trust with your clients and prospects during and after COVID-19 through industry, company, and executive research

Even Better Than a Handshake: Financial Focus

Posted March 13, 2020 by Bobby Martin

Connect as a Proxy CFO to Help Guide Small Business Owners

Face-to-face meetings and firm handshakes have been staples in the banking business forever. So what happens when the meetings and events where we typically connect with clients and prospects are canceled and handshakes are off the table? With the coronavirus (COVID-19)...

Using Vertical IQ to Support Your Workplace Banking Program

Posted January 23, 2020 by Nicolle Bouffard

Thanks to the increased use of technology like ATMs, online banking, and direct deposit, bank branch traffic has steadily declined in recent years. Without that face-to-face, in-branch contact, bankers have lost access to those interpersonal relationships that used to encourage consumers to remain loyal to their bank.

The Secret Sauce: Enabling Bankers with Industry-Specific Content

It’s no secret that B2B banking is becoming increasingly commoditized. These days, small- and medium-sized businesses (SMBs) are using far more banks than even just a few years ago. According to Gartner’s 2016 study, “A New Basis for Competitive Advantage,” 53 percent of companies use four or more financial providers. 

12 Ways to Use Industry Research to Win More in 2020

Posted January 07, 2020 by Bobby Martin

The new year is a good time to start new, better habits, from improving our diets to exercising more. But it is also a great time to turn over a new leaf at work, setting more ambitious sales or client management goals. And Vertical IQ can help. 

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