Vertical IQ recently hosted a webinar on how advisors of small businesses can become experts on local economies. It featured our CEO and cofounder, Bobby Martin, as well as our partner, Jack Hubbard, chief experience officer at St. Meyer and Hubbard, Inc., a leading bank sales and coaching firm.
Webinar Recap: Local Economies and Why You Should Know Them
Key Metrics: Why Advisors Need to Understand Their Local Economies
The U.S. economy gets a lot of attention — and rightly so. Since 1871, the U.S. has maintained its position as the largest in the world with economists estimating it will reach $22.3 trillion this year. This is partly because our currency is favored around the world, and we are graced with vast natural resources, but it’s also because of...
4 Ways to Help SMBs Manage Cash Flow
You may have heard the platitude, “Cash is the most important, yet least productive, asset a business has.” It is a bit cliché, but it is also true. Properly balancing the so-called “big three” of cash management—accounts receivable, accounts payable, and inventory—is crucial to the financial success of any business.
The 3 Local Economic Indicators Every SMB Advisor Should Know
The economy is a hot topic lately, with pundits arguing over whether we are or aren’t heading into a recession. Whether you think an inverted yield curve is a recession bellwether or not, there’s no debate that there’s a lot to be learned by looking at economic numbers. But practically speaking, most small business success is dependent...
2 Simple Ways to Wow Prospects at a Networking Event
Speaking with people you don’t know at a networking event can be a tricky proposition. Having a valuable conversation with a prospective client means making sure it is about them, not you. To do that, you need to be both inquisitive and insightful. Knowing something about a lot of different topics gives you a leg up. And that’s where...
Want Higher Customer Satisfaction AND Growth of your Portfolio? Download Our New White Paper
It’s pretty conclusive: The generalist sales model may still reign supreme for today’s business bankers, but your customers want more. They’re growing weary of this tired sales model that merely pushes product, place, and presumed or past relationships while ignoring the unique challenges that face their respective industries.
A More Tailored Sales Approach for the Seasoned Banker
You’ve been a banker for years, working your way up in the ranks and gaining valuable experience along the way. Your knowledge about the banking products and services you offer is unmatched. You know your customers’ kids’ names and maybe even their golf handicap. There’s no doubt about it: You’re a true asset to your bank and to your...
Become Your Clients’ “Mini-Economist” in 5 Minutes
When I was a banker calling on businesses, company owners frequently would ask me, "What's going on with the economy? Is it growing? Should I be worried? What are you hearing out there?" It struck me that they were looking to me, their banker, to be a “mini-economist” of sorts.