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Key Lessons from My Last Two Interactions with Business Bankers

Posted June 08, 2018 by Vertical IQ

As the founder and owner of several businesses, I get my fair share of calls from bankers looking to discuss (or even acquire) my personal and/or business banking relationship. I wanted to share the experiences I recently had with business bankers from two different banks. As a former banker myself, I have some pretty strong feelings...

Industry Focus: All Eyes on Optometry Practices

Posted May 24, 2018 by Vertical IQ

Given recent industry growth and their relatively safe credit risk, optometry practices are a solid niche for business bankers to pursue. Here’s why. There are nearly 20,000 optometry practices with about 37,000 optometrists providing vision care in the United States; together, they earn $14.7 billion in annual revenue.

Our Newest White Paper: 5 Essential Trust-Based Strategies for Business Banking Success Today

Posted May 03, 2018 by Vertical IQ

It wasn’t so long ago that a business banker could get by based on their personality, some basic knowledge of the local economy, and maybe one or two unique bank product offerings. But those days are now in the rearview mirror as clients and prospects have come to expect more from their banker. This is why we decided to write our...

7 Things You Can Do to Get the Most Out of Vertical IQ

Posted March 15, 2018 by Vertical IQ

Your bank leadership is telling you that you need to be using Vertical IQ to prepare for every client or prospect call. And…maybe you’ve even popped into it to see what the big deal is.

The 10 Most Popular Vertical IQ Industry Profiles

Posted February 01, 2018 by Vertical IQ

Now that we are in full swing with the new year, it’s a perfect time to think about your sales approach and ways to increase your performance for 2018.

5 Tips for Upping Your Bank’s Vertical IQ Usage

Posted January 18, 2018 by Vertical IQ

We all remember the ghostly voice from Field of Dreams telling Ray (Kevin Costner), “If you build it, they will come” as he walked through his Iowa cornfield. This same encouraging message applies to your bank’s use of the Vertical IQ tool. If management supports and encourages business bankers to incorporate industry research using...

Industry Spotlight: Restaurants

Posted January 05, 2018 by Vertical IQ

There’s no doubt about it: Americans LOVE to eat! And we have the restaurants to prove it. There are approximately 364,000 restaurants in the U.S., which include everything from full-service restaurants, to quick-service restaurants (fast food, snack, and non-alcoholic beverage bars), fast-casual restaurants, grills, buffets, and...

Key Takeaways From the 2017 Small Business Banking Conference

Posted December 21, 2017 by Vertical IQ

Members of the Vertical IQ team recently attended the American Banker Small Business Banking Conference in Austin. The agenda for the three-day conference included outstanding expert panels, workshops, and keynote presentations. Here are some of the highlights.

Industry Spotlight: Physician Practices

Posted December 07, 2017 by Vertical IQ

As cold and flu season kicks into high gear around the holidays, a lot of folks find themselves in doctors’ offices. But perhaps you should consider making an appointment to call on these practices to win their banking business! With over 210,000 physician practices operating in the U.S., this may be a “healthy” niche industry for you...

Industry Spotlight: Machine Shops

Posted November 17, 2017 by Vertical IQ

Look around your office: Every chair, lamp, pen, and coffee mug likely was made using machines. There are around 18,600 machine shops in the U.S. that process various materials from metal to plastic to composites, or that produce custom parts. Some of these companies specialize in a particular process—such as lathing—or in a specific...


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