We see you, accounting marketer. We understand that the pressure is on to figure out new ways to set your firm apart from competitors. We also know that you are constantly expected to do more with less, as though you were a magician pulling rabbits out of your hat!

We have to find glimmers of hope where we can lately, and the most recent jobs report is no exception. In August, the U.S economy added 1.4 million jobs — an impressive sounding figure — but the truth of the matter is that we are still at a deficit as compared to pre-COVID-19 numbers. 

Last week, we shared some positive news about residential construction in the U.S. For July, sales of new single-family houses topped 901,000, 13.9 percent above the revised June 2020 rate of 791,000. July’s numbers were also an impressive 36.3 percent above the July 2019 rate of 661,000 units sold. 

This is the fifth and final post in a series of five blog posts about how to create and implement a “SMART” strategy to manage client relationships — one that incorporates personalization and industry expertise into every client interaction. By using this tailored approach, your team will boost your organization’s sales conversion...

The housing market offers one of the few bright spots in the U.S. economy with homebuilders seeing record-setting sales numbers. The U.S. Census Bureau and U.S. Department of Housing and Urban Development released July’s new home sales data this week that bolsters this trend.

Sitting outside on my deck this morning, I caught sight of a small lizard zooming by. It first changed colors to match the wood railing, somehow managing to sneak right past my dog, Finley. A quick jump into the bushes and the lizard was suddenly bright green, blending with the leaves. I couldn’t help but think of a recent conversation...

The U.S. Census Bureau recently released their July 2020 Advance Monthly Sales for Retail and Food Services report. Adjusted for seasonal variation, July sales totaled $536.0 billion, which represents a 1.2 percent increase over June’s numbers ($529.4 billion). This marks the third consecutive month with increases in U.S. consumer...

Successful commercial bankers protect their bank’s assets while driving business growth. To accomplish this difficult task, they must easily identify and manage credit risks. However, finding great tools to assist in this process has been very difficult...until now!

This is the fourth in a series of five blog posts about how to create and implement a “SMART” strategy to manage client relationships — one that incorporates personalization and industry expertise into every client interaction. By using this tailored approach, your team will boost your organization’s sales conversion success and deepen...

You’ve heard of industry information, industry insights, and industry research, but what exactly is “Industry Intelligence”? At Vertical IQ, we like to say that Industry Intelligence means using specific, timely industry data sources to help companies build relationships and increase sales.